To recognize lifestyle trends, take a look at the stock market. After going public in May 2019, a company in the US named “Beyond Meat” spiked. Are burgers made from pea protein in high demand — or are investors factoring in a new, meat-free era? Recognizing a good business model, German discount supermarket chains stock their shelves with their own veggie products and see those shelves quickly emptied. An astonishing number of food products bear the “vegan” imprimatur, including apple juice, wine, nuts and baking chocolate. That may astonish meat-consuming laypersons: in those foods, where’s the beef? But vegans in the know will tell you that many flora foods also contain traces of fauna: for example, the gelatin used to clarify wine. The advent of the “Big Vegan TS” burger in April 2019 in Germany, marketed by a US fast food chain, shows that veganism is not just tolerated. It’s going mainstream. Read more: Poor eating habits killing millions 10 food choices that help the planet Eating naturally With everything from meat contamination scandals to concerns about agriculture’s climate change impact in the news these days, more and more people are turning to a vegan diet. But, there are other ways to eat in… Read full this story
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