The company said that “Nezha,” which is the second highest grossing film of all time in China, with theatrical earnings of RMB5 billion ($706 million), will be available to VIP subscribers in Singapore, Malaysia, Indonesia, the Philippines, Vietnam, Laos, Myanmar, Brunei and Cambodia. It is subtitled in six languages: Chinese, English, Malay, Vietnamese, Bahasa Indonesia and Thai. … [Read more...] about China’s iQIYI Uploads ‘Nezha’ in Bid to Boost its Asian Streaming Appeal
Back on the TV side, the new broadcast measures will mean that the NRTA must review series as soon as possible to make sure they are “consistent with the tone of the commemorations,” the Global Times said. The South China Morning Post reports that even cartoons could be in the line of fire. Citing state media, the SCMP says the Deputy Director of the Communist Party’s Propaganda Department and head of the NRTA, was quoted as telling a meeting with censors they must “stand on high political ground to vet every television episode, every documentary and every cartoon to make sure every word carries weight, every second [of the footage] carries a political message. They have to treat every day as a test.” … [Read more...] about China’s ‘Ne Zha’ Hops Past ‘Zootopia’ As Market’s Biggest Animated Film Ever While Local Box Office Rebounds & TV Faces Communist Party Haircut
Rosen checks off some important factors to consider. “First, the need to surpass the North American box office as early as 2020,” he said. “Second, the caution of Chinese film companies and film stars after the tax scandal in making very expensive films unless they are Wu Jing-style patriotic films, particularly with the 70th anniversary coming up. Third, if you look at the box office this year, it’s been driven primarily by Hollywood blockbusters and some other foreign films, but since Wandering Earth, Chinese films have not done well, with a couple of exceptions — but nothing like Avengers: Endgame, which is what China needs to punch up the box office.” … [Read more...] about China: Could Trump’s Trade War & Stricter Local Controls Extend Summer Hollywood Movie Blackout To October?
When SAPPRFT was created in 2013, it came as the public was increasingly discontent with a bloated central administration, whose bureaucracy and inefficiency were at odds with a market-oriented economy. Its founding was part of a reform of the cultural sector that began in 2003 and turned hundreds of former government organizations including publishers and theaters, into companies that operate according to market rules — however, it maintained a strong grip on the industry and messaging. … [Read more...] about China To Ax SAPPRFT After Abolishment Of Presidential Term Limits; What’s Next?
While an 8% ticketing fee has helped goose figures over the past few years, it’s become standard accounting across the industry. However, let’s hope some dubious marketing methods employed to boost local pics this year do not constitute a trend. To wit: Back in August, iPartment took $44M on its first day, then plummeted. The film was an adaptation of novel The Lost Tomb, yet when its poster was released in May, it came with the title iPartment or Love Apartment and a look that resembled a similarly-titled TV series which is known as China’s answer to Friends. But the two properties were not connected, leading to much audience consternation. Ditto this past week’s Long Day’s Journey Into Night. The well-received Bi Gan Cannes pic was marketed as a must-see for couples on December 31 and did about $22M in presales, bowing on Monday to $38.4M. As auds realized this was not a mainstream offering, Tuesday’s box office dropped 96%. For an arthouse title, … [Read more...] about China Box Office Growth Slows In 2018; Tricky Balancing Act Ahead For 2019